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	<title>Comments on: Beating Corporate Flunkies at the Name Game</title>
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	<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/</link>
	<description>Ideas &#38; tools for tiny businesses with tinier budgets</description>
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		<title>By: Emma &#124; Brand Yourself</title>
		<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/#comment-4879</link>
		<dc:creator>Emma &#124; Brand Yourself</dc:creator>
		<pubDate>Mon, 23 Mar 2009 21:39:36 +0000</pubDate>
		<guid isPermaLink="false">http://bigbrightbulb.com/look-the-part/beating-corporate-flunkies-at-the-name-game#comment-4879</guid>
		<description>I agree, titles like &quot;owner&quot; and &quot;director&quot; are very 2001, but on the flip side, having overly fancy titles can make you look slightly pretentious, and a little bit silly. 

Case in point - I had lunch the other day with a guy who referred to himself as an &quot;In House Technical Engineer&quot;. I later discovered that he was in fact the office handyman.

I mean, come now.</description>
		<content:encoded><![CDATA[<p>I agree, titles like &#8220;owner&#8221; and &#8220;director&#8221; are very 2001, but on the flip side, having overly fancy titles can make you look slightly pretentious, and a little bit silly. </p>
<p>Case in point &#8211; I had lunch the other day with a guy who referred to himself as an &#8220;In House Technical Engineer&#8221;. I later discovered that he was in fact the office handyman.</p>
<p>I mean, come now.</p>
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		<title>By: 15 Business Lessons From Wile E. Coyote, Super Genius &#124; Big Bright Bulb</title>
		<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/#comment-4060</link>
		<dc:creator>15 Business Lessons From Wile E. Coyote, Super Genius &#124; Big Bright Bulb</dc:creator>
		<pubDate>Fri, 02 Jan 2009 22:54:53 +0000</pubDate>
		<guid isPermaLink="false">http://bigbrightbulb.com/look-the-part/beating-corporate-flunkies-at-the-name-game#comment-4060</guid>
		<description>[...] Invent your perfect job title [...]</description>
		<content:encoded><![CDATA[<p>[...] Invent your perfect job title [...]</p>
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		<title>By: Crystal</title>
		<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/#comment-29</link>
		<dc:creator>Crystal</dc:creator>
		<pubDate>Sat, 22 Mar 2008 16:35:14 +0000</pubDate>
		<guid isPermaLink="false">http://bigbrightbulb.com/look-the-part/beating-corporate-flunkies-at-the-name-game#comment-29</guid>
		<description>@Alisha

Now THAT is a cool name, and it made me smile too! And it worked: I thought &quot;Erh?&quot; and went straight to your website to see what a &quot;Collar Guru&quot; was all about.

I signed up for the newsletter, too :) We don&#039;t have pups anymore, but Mom&#039;s always dressing up her Dood...</description>
		<content:encoded><![CDATA[<p>@Alisha</p>
<p>Now THAT is a cool name, and it made me smile too! And it worked: I thought &#8220;Erh?&#8221; and went straight to your website to see what a &#8220;Collar Guru&#8221; was all about.</p>
<p>I signed up for the newsletter, too <img src='http://bigbrightbulb.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' />  We don&#8217;t have pups anymore, but Mom&#8217;s always dressing up her Dood&#8230;</p>
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		<title>By: Alisha</title>
		<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/#comment-21</link>
		<dc:creator>Alisha</dc:creator>
		<pubDate>Fri, 21 Mar 2008 03:00:02 +0000</pubDate>
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		<description>I called myself Owner/Designer for a long time - and then I noticed that everybody calls themselves that.  So I changed it to Collar Guru and I get SO much more interest from people who would probably glaze over at the owner/designer description.  Who cares if people think it is silly, it makes me smile!</description>
		<content:encoded><![CDATA[<p>I called myself Owner/Designer for a long time &#8211; and then I noticed that everybody calls themselves that.  So I changed it to Collar Guru and I get SO much more interest from people who would probably glaze over at the owner/designer description.  Who cares if people think it is silly, it makes me smile!</p>
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		<title>By: Crystal</title>
		<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/#comment-5</link>
		<dc:creator>Crystal</dc:creator>
		<pubDate>Thu, 13 Mar 2008 01:02:57 +0000</pubDate>
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		<description>Bruce -- So glad I could give a gear-turning butt kick! When you uncover the new title, do come back and share it with us?

Looking forward to it,
Crystal

ps: sorry for the delayed reply, semester&#039;s end is always disconcerting...</description>
		<content:encoded><![CDATA[<p>Bruce &#8212; So glad I could give a gear-turning butt kick! When you uncover the new title, do come back and share it with us?</p>
<p>Looking forward to it,<br />
Crystal</p>
<p>ps: sorry for the delayed reply, semester&#8217;s end is always disconcerting&#8230;</p>
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		<title>By: Bruce Colthart</title>
		<link>http://bigbrightbulb.com/2008/03/beating-corporate-flunkies-at-the-name-game/#comment-3</link>
		<dc:creator>Bruce Colthart</dc:creator>
		<pubDate>Sun, 09 Mar 2008 17:25:20 +0000</pubDate>
		<guid isPermaLink="false">http://bigbrightbulb.com/look-the-part/beating-corporate-flunkies-at-the-name-game#comment-3</guid>
		<description>Thanks for the kick in the butt – this has me really thinking now. As a marketing-savvy graphic designer, using &quot;owner&quot; or president sounds so passive, so removed from the core of the business. Even using &quot;creative director&quot; or &quot;art director&quot; is familiar enough that it might prevent a valuable follow-up conversation. I&#039;m now going to think in terms of a provocative new title, but one I can comfortably live with.</description>
		<content:encoded><![CDATA[<p>Thanks for the kick in the butt – this has me really thinking now. As a marketing-savvy graphic designer, using &#8220;owner&#8221; or president sounds so passive, so removed from the core of the business. Even using &#8220;creative director&#8221; or &#8220;art director&#8221; is familiar enough that it might prevent a valuable follow-up conversation. I&#8217;m now going to think in terms of a provocative new title, but one I can comfortably live with.</p>
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