It is not enough to have a good mind…
Filed Under Quotations | Leave a Comment

It is not enough to have a good mind;
the main thing is to use it well.
Rene Descartes

Build a Better Business Card #02
Filed Under Build It Better, Look The Part | 12 Comments
Summary
Business: More Than Coffee! Lounge, Restaurant
Pluses: Strong and simple layout, suitably soothing colors, readable font and text, effective graphics
Minuses: Too much text, blank back
What’s great about it
I love the mood of this card. The flowing lava lamp background appropriately resembles cream being stirred into coffee. The logo is a series of coffee-colored arcs, loops, and swoops at the top, while the bottom is a solid band that grounds (no pun intended!) the design . It feels both refined and fun, sleek and a bit silly. Read more

This is how the whole scheme of things works.
All good things are difficult to achieve;
and bad things are very easy to get.
Rene Descartes

Going NoWare: 5 Must-Read Articles on Working from the Web
Filed Under Going NoWare, Work the Web | 26 Comments

I’m determined to abandon software by running my business with online tools and Web 2.0 applications, and it didn’t take long to find I’m not the only one experimenting with working 100% from the Web.
In no particular order, here are the top posts and articles I’ve found on the topic (so far): Read more
It’s unavoidable. You’ll be attending a conference or seminar and be introduced to a “Director of East Coast Operations”, a “Vice President of Development, United States”, or a “CEO of Everything, Everywhere”.
So what do you, Master of Your Own Microbusiness, introduce yourself as?
Who the heck are ya?
You own your business, but doesn’t “Owner” sound inactive? “Owner” sounds like the business belongs to you but you don’t actually do anything—which is way far from the truth.
If you’re a solopreneur (like me) you’re doing it mostly by yourself. Does that mean you get all 27 job titles from Secretary to CEO, or do you have to settle on just one? Read more
Build a Better Business Card #01
Filed Under Build It Better, Look The Part | 7 Comments


Business: A Tangled Skein, Retail - Craft (Knitting)
Pluses: Strong and simple layout, affordable high-impact color, appropriate font and text, effective graphics
Minuses: Text lacks hierarchy, blank back
What’s great about it
I love the straightforward layout of this card. The business name is the “headline”, and is aligned to the right and gives their bright, whimsical logo an eye-catching place at the top left. Read more





