Note: It’s a long page, so I tore out the middle to shorten the image. Gotta love SnagIt.
In previous Build It Better articles we learned how not to administer an ecourse, poked at PDF ebooks, and redesigned some business cards.
This time I’m picking at one of my own projects, and I’d love for you to [...]
Image credit: Mzelle Biscotte
When a really good idea is executed in a clearly not-good way, it pays to pause and ponder on what the executor could gain from doing it badly.
For example, I was chatting with Tonya from Fake It Until You Make It [an informative ezine I scavenge for free and affordable business tools [...]
Adobe’s PDF (Portable Document Format) files are an author’s BFF, and for good reasons. PDF documents:
Can be secured against editing, copying, and printing
Maintain the appearance of the original document
Can be optimized for small file size
Can be read on any (maybe every) computing platform and operating system with Adobe’s free Acrobat Reader
Have reader-friendly features such as [...]
Summary
Business: More Than Coffee! Lounge, Restaurant
Pluses: Strong and simple layout, suitably soothing colors, readable font and text, effective graphics
Minuses: Too much text, blank back
What’s great about it
I love the mood of this card. The flowing lava lamp background appropriately resembles cream being stirred into coffee. The logo is a series of coffee-colored arcs, loops, and [...]
Business: A Tangled Skein, Retail – Craft (Knitting)
Pluses: Strong and simple layout, affordable high-impact color, appropriate font and text, effective graphics
Minuses: Text lacks hierarchy, blank back
What’s great about it
I love the straightforward layout of this card. The business name is the “headline”, and is aligned to the right and gives their bright, whimsical logo an [...]
